How to make your site quotable by ChatGPT and Gemini
Being recommended is worth more than being clicked. Five things that make a page usable by an assistant, and the shortcuts that do not work.
Category
AI & Automation
Where AI earns its place in a build, and where it does not.
Will AI replace web designers? A builder’s answer
No, but it has already changed what the job is. What got easier, what did not, and how to judge design work now that competent-looking output is free.
Five business tasks worth automating first
Frequency times annoyance, divided by risk. The five that pay for themselves quickly, the three to leave alone, and why automating a bad process just makes it faster.
AI chatbots for small business: when they help and when they annoy customers
A bot is worth it when it answers faster than your page would. Most small business chatbots fail that test on day one. Here is the version that does not.
What AI can and cannot do in a web project in 2026
Four things it does genuinely well, four it is still bad at, and why the project has not got shorter even though the build has.