Evidence-Led Search Engine Optimization.
The technical work, the structure and the pages worth ranking, reported against enquiries rather than against a score out of a hundred.
Technical audit and fixes
Crawlability, speed, indexing and the errors that quietly keep good pages out of the results.
Typical: pages that can finally rankKeyword and intent research
What your buyers actually type, and which of it is worth writing for at all.
Typical: a ranked page listOn-page and structure
Titles, headings, internal links and the shape of the site, so each page has one job.
Typical: clearer crawl pathsLocal search
Business Profile, service areas and the signals that decide who appears in the map.
Typical: calls from nearbyContent writing
What to write, for whom, and what it has to answer to deserve the ranking.
Typical: writing with a targetMigrations without loss
Redirect maps and parity checks, so a rebuild does not cost you the rankings you had.
Typical: traffic held through launch-
Step 1
Baseline
Rankings, traffic and enquiries recorded before anything changes, so the effect is provable rather than asserted.
-
Step 2
Audit and fix
Every technical problem found, ranked by what it is costing you, and cleared in that order.
-
Step 3
Structure and pages
Titles, links and the pages worth ranking, written or briefed against queries people actually use.
-
Step 4
Report and hand over
What moved, what did not, and the next three things, in your own analytics rather than our dashboard.
Work you can check, in accounts you own.
Nothing here is a black box. Every change is listed, every account is yours, and the reporting is short enough that you will actually read it.
The audit, in full
Every issue found, ranked by impact, with the fix and who has to do it.
A keyword map
Queries matched to pages, so two of your own pages never compete for the same search.
Your own accounts
Search Console, Analytics and Business Profile in your name, configured properly.
Content writing
For each page worth writing: what it must answer, and what it should link to.
A redirect map
If anything moves, the old address goes somewhere sensible rather than nowhere.
Monthly reporting
Rankings and enquiries in plain English, without a dashboard nobody opens.
One-off audit
Everything wrong with the site, ranked by what it costs you, with the fix specified for each.
- — Full technical audit
- — Keyword and intent research
- — Prioritised fix list
- — Handover call
Audit and fix
The audit, and then the work: technical fixes, structure, and the pages worth ranking.
- — Everything in the audit
- — Technical fixes applied
- — On-page and internal linking
- — Content writing
- — Before and after report
Ongoing search
Search work inside your cycle: priorities, content and upkeep that continue after launch.
- — Monthly priorities
- — Content writing
- — Technical upkeep
- — Plain-English reporting
How long before we see anything?
Do you guarantee a position?
Whose accounts are these?
Do you write the content as well?
What if we rebuild the site?
Often bought together
Website & System Maintenance
Keeps the speed and technical health that rankings depend on in shape.
Read moreCustom Web Applications
The build underneath, where most technical problems are actually fixed.
Read moreUser Interface Design
The page a visitor lands on once the ranking has done its job.
Read moreRanking, but not enquiring?
Send us the site and the searches you want to win. You get a written read on what is achievable and what it would take, within one working day.
