The booking is the whole conversion
Salons, clinics and skincare brands. Every element on the page is either moving somebody towards a booking or getting in the way of one, and the deciding factors are trust in the practitioner and how little friction stands between interest and a time slot. Beyond the site we build the client app, the assistant that answers and books out of hours, and the automations that cut the no-shows.
What a client checks before booking.
Who is treating me?
A name, a face, qualifications and years of practice. In this industry people book a person long before they book a business.
Is this treatment right for my concern?
Grouped by concern rather than by clinical name, because clients search for the problem, not the procedure.
What does it cost, and can I get in this week?
Prices and real availability. Hiding either one sends the booking to whoever published theirs.
What a salon or clinic needs beyond a booking page.
The practitioner, by name
Clients choose a person, not a premises. Training, credentials and a real photograph do more than any treatment list.
Treatments grouped by concern
People search for the problem, not the procedure name. Group them the way the client already thinks about them.
Booking within reach on every screen
A phone in one hand, late at night. If they have to navigate in order to act, they do not book.
Results that are genuinely yours
Your own work, your own reviews. Stock photography reads as a clinic with nothing of its own to show.
A client app for rebooking
Mobile app development for appointments, treatment history, loyalty and reminders, so the second visit takes one tap instead of a phone call.
An assistant that books, and search that finds you
An AI assistant answering treatment, aftercare and pricing questions and booking at midnight, automations for reminders and reviews, and local SEO for the treatments you actually offer.
Where we help, and where we do not.
Where we help
Salons and clinics whose website is a price list. Usually the fix is putting the practitioner and the proof in front of the menu.
Where we do not
If your diary is already full and you are not opening a second chair, the money is better spent on the room. We will say so.
Built for salons and clinics.
Hair Salon Website Design for House of Ohema
A Dutch salon specialising in afro and curly hair, with booking, a blog and a hair-care checklist at the centre of the design.
Aesthetic Clinic Website Design for Beauttitude Medical Clinic
A doctor-led aesthetic medical clinic in Greater Manchester, designed so the medical credentials lead rather than the price list.
Beauty Salon Website Design for Waxing Novia
An Amsterdam waxing and beauty salon running two businesses (treatments and a training academy) from a single site.
Aesthetics Website Design for Skin Care by Kathy Ruiz
A Spanish-language facial aesthetics practice, designed around the practitioner's own training and results.
Services these businesses use.
What salons and clinics ask us first.
Can you connect our booking software?
Do you build apps for salons and clinics?
Can an assistant take bookings after hours?
Can we cut no-shows automatically?
Do you do local SEO for treatments?
Running a salon or clinic?
A 45-minute call with the person who would lead the build. You leave with a scope sketch either way.